Writer & Director, Producer, 2d Animator
An Animated Production Company logo for Theory Pictures, the company I created with Jarrod Theodore to produce and distribute our debut feature film, REVERSE RUNNER.
The name THEORY came from an abbreviation of our two surnames.
The concept of the cow jumping over the moon stemmed from our childhood. Growing up surrounded by dairy farms in country victoria, the cow jumping for the moon symbolizes us shooting for our own impossible dream.
Bradley Andrew provided the 3D THEORY PICTURES title, as well as the animated moon. Visual artist Vidad Narayan of ROUND 3 created the cow illustration. Jarrod Theodore and I combined the elements in After Effects and put on the finishing touches. Thomas E Rouch provided the magical orchestral score, which brought the visuals to life.